makalu interactive

December 08, 2011

Making of the Catalog Choice iPhone App

It’s not every day that an opportunity presents itself to develop a product for an audience of 1.5 million people. That’s exactly what happened recently at Makalu, as we were engaged to develop the iPhone component of Catalog Choice’s new suite of premium services.

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November 23, 2011

How to schedule focus

For nearly a decade, we at Makalu have worked to consistently deliver real, objective value to our customers, and by external measures we’ve been successful. We seem to have done well, which is great, except for one thing — we’ve never been able to shake a nagging feeling of dissatisfaction. Although we’re doing good work by external standards, we know deep down that we’re not doing our best work, by our own standards.

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September 12, 2011

We’re looking for a designer

We’re looking to grow our team with someone who loves design.

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July 31, 2011

Minimum Viable Products

Our aim for version 1.0 of RaceSplitter was to deliver a “minimum viable product”. This article discusses what that means to us.

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March 17, 2011

The Story of RaceSplitter

After a decade of successful client work, we at Makalu realized our dream of creating our own product — RaceSplitter, an iPhone application for the timing of sporting events. This is the story of how it happened.

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November 18, 2010

On the pricing of services work

When I started Makalu, over a decade ago, I remember longing for a user’s manual to help with questions like, “How much should I charge?” and “How should I price my work?” This article describes how we approach these questions at Makalu.

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September 29, 2010

Why we do not sign NDAs at Makalu

Recently, a potential new customer expressed surprise when I told him that we at Makalu usually don’t sign NDAs. Mentioning that he’d found plenty of other companies willing to sign his NDA, I restated commitment to our position, and acceptance that we’d unfortunately have to miss the opportunity.

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