It’s not every day that an opportunity presents itself to develop a product for an audience of 1.5 million people. That’s exactly what happened recently at Makalu, as we were engaged to develop the iPhone component of Catalog Choice’s new suite of premium services.
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For nearly a decade, we at Makalu have worked to consistently deliver real, objective value to our customers, and by external measures we’ve been successful. We seem to have done well, which is great, except for one thing — we’ve never been able to shake a nagging feeling of dissatisfaction. Although we’re doing good work by external standards, we know deep down that we’re not doing our best work, by our own standards.
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Our aim for version 1.0 of RaceSplitter was to deliver a “minimum viable product”. This article discusses what that means to us.
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After a decade of successful client work, we at Makalu realized our dream of creating our own product — RaceSplitter, an iPhone application for the timing of sporting events. This is the story of how it happened.
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When I started Makalu, over a decade ago, I remember longing for a user’s manual to help with questions like, “How much should I charge?” and “How should I price my work?” This article describes how we approach these questions at Makalu.
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Recently, a potential new customer expressed surprise when I told him that we at Makalu usually don’t sign NDAs. Mentioning that he’d found plenty of other companies willing to sign his NDA, I restated commitment to our position, and acceptance that we’d unfortunately have to miss the opportunity.
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